Strategic Communication in the Context of Security and Defence [ESDC pilot-course]


Published
Network
ESDC
Provider
ESDC (EU)
Other Provider(s)
College for Communication and Public Relations - SNSPA (Romania), Defence National College (Romania), Maynooth University National University of Ireland - Kennedy Institute for Conflict Intervention (Ireland), National College of Home Affairs (Police Academy Alexandru Ioan Cuza) (Romania)
Start - End Date
25/03/2019 - 29/03/2019
Start - End Time
11:00 - 13:30
Application Deadline
01/03/2019
Venue
Bucharest Romania
Overall Aim
The course aims to raise the awareness on the strategic communication (StratCom) and its role in the day-to-day European affairs, with a focus on its use in Common Security and Defence Policy (CSDP) environment. Through the process of building and training the strategic communication skills necessary for various actors involved in the implementation of CFSP/CSDP, the course will provide participants with a broad understanding of the StratCom (regulations, policies, actors, and technologies, link with cyber and hybrid treats) and its specific role in the implementation of the CSDP. While enriching their communication knowledge in a specific environment, the participants will be exposed to the CSDP institutional framework, current policies, strategies, as well as structures and processes. Furthermore, participants will have opportunity to create a network of StratCom practitioners working in the field of CSDP.
Methodology
The course consists of eLearning sessions and an interactive residential module held in Bucharest from 25 to 29 March 2019. It aims to address some key interventions under the Global Strategy of Foreign and Security Policy for the European Union. Moreover, the course will shed light on the role played by strategic communication in a rapidly changing landscape, shaped by intensive digitalization, the emergence of innovative technologies, the proliferation of online disinformation, and the ever eroding trust in public institutions. The training will use an integrated approach to the European strategic communication during crisis situations and will have a civ-mil perspective. It will benefit of academic support from National Defence College (Carol I National Defence University, Ministry of National Defence) and National College of Home Affairs (Alexandru Ioan Cuza Police Academy, Ministry of Internal Affairs).
Learning Outcome
Under the auspices of the European Security and Defence College (ESDC), the College for Communication and Public Relations (National University of Political Studies and Public Administration – SNSPA), Romania and Edward M. Kennedy Institute for Conflict Intervention (National University of Ireland Maynooth), Ireland organise the pilot-course on Strategic Communication in the Context of Security and Defence. The training activity will be run in the margins of the Romanian Presidency of the Council of the European Union.
Pre-Requisites
The course addresses senior decision makers and strategic communication practitioners from the Member States, EU institutions and agencies and from CSDP missions and operations involved in the implementation of CSDP (ministries of foreign affairs, defence, internal affairs or justice). Experts with field experiences involved in the leadership of CSDP missions and operations, such as Deputy Head of Missions or StratCom/Political Advisors to the Head of Mission/Commander, would be much welcomed to join the training.
Regional Focus
Eastern Partnership, Russia and Central Asia; Western Balkans and Turkey; MENA; Africa; Asia-Pacific
Type of Course
Advanced/Specialised Training
Training Audience
Civilians, Military, Police
Additional Specifications
senior decision makers and strategic communication practitioners from the Member States, EU institutions and agencies and from CSDP missions and operations
Topic
Generic CSDP, Other
Other Topic
strategic communication; mass media; social media; new media
Audience Levels
Operational, Political-strategic, Strategic
Additional Specifications on Audience Level
Language
English, French
Other Languages
Fee
Course Certification
ESDC Certificate
Contacts
Type of Contact
Registration , Training Content
Name
Ovidiu SIMINA
Address
EEAS/ESDC C-115 02/10
Town / City
Brussels
Country
Belgium
Postal Code
1040
Telephone Number
+3225845072
Fax Number
Type of Contact
Admininstrative Matters , Training Content
Name
Loredana RADU
Address
College for Communication and Public Relations, SNSPA
Town / City
Bucharest
Country
Romania
Postal Code
Telephone Number
+4037224977
Fax Number